{"id":179,"date":"2016-04-26T03:03:43","date_gmt":"2016-04-26T03:03:43","guid":{"rendered":"http:\/\/maven-side.com\/?post_type=nproject&#038;p=179"},"modified":"2016-04-26T09:02:13","modified_gmt":"2016-04-26T09:02:13","slug":"building-a-sales-manager-academy","status":"publish","type":"nproject","link":"https:\/\/maven-side.com\/index.php\/nproject\/building-a-sales-manager-academy\/","title":{"rendered":"Building a Sales Manager Academy"},"content":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h3 style=\"font-size: 18px; margin-top: 5px;\">Description<\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]For one client, elevating the coaching and leadership skills of their more than 1,000 front-line sales managers was critical. In response, we developed a more effective sales management process, then translated it into high-impact sales manager training.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h3 style=\"font-size: 18px; margin-top: 5px;\">Challenge<\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]The practical challenge then became: how to bring this sales manager training to life as quickly and consistently as possible? With competitors reliant on passive virtual training, we advocated for a more powerful experiential experience that would allow hands-on practice and peer-to-peer learning. But like so many companies today, our client lacked the large corporate training center and staff needed to execute the plan[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h3 style=\"font-size: 18px; margin-top: 5px;\">Solution<\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]The Cosine solution relied on our nationwide partnership with eight university-based sales education centers and two-dozen business school faculty. This university hub structure minimized travel costs and time-out-of-the-field. Small cohorts of front-line sales managers were brought to one of the different campuses for three-day professional development experiences that included videotaped role-plays and moderated discussions during playback.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h3 style=\"font-size: 18px; margin-top: 5px;\">Feedback<\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]Feedback on the university-based training was overwhelmingly positive. Post session assessments revealed significant improvements in sales coaching frequency and effectiveness. As a larger organizational benefit, the new training signaled to the sales organization the client\u2019s new commitment to the front-line sales manager role. Motivation and engagement levels reached all-time highs.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h3 style=\"font-size: 18px; margin-top: 5px;\">Highlights<\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]<\/p>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>Designing and executing a large-scale residential learning experience for a massive team of front-line sales managers.<\/p>\n<p><strong>Client:<\/strong> Fortune 500 Industrial Products Maker<br \/>\n<strong>Timing:<\/strong> 12 months<br \/>\n<strong>Results:<\/strong> New coaching process consistently implemented; all-time high motivation and engagement levels<\/p>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text] Description [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]For one client, elevating the coaching and leadership skills of their more than 1,000 front-line sales managers was critical. In response, we developed a more effective sales management process, then translated it into high-impact sales manager training.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;40px&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_column_text] Challenge [\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243;][vc_column_text]The practical challenge then became: how to bring [&hellip;]<\/p>\n","protected":false},"featured_media":206,"template":"","nproject-category":[36,37],"nproject-tag":[],"class_list":["post-179","nproject","type-nproject","status-publish","has-post-thumbnail","hentry","nproject-category-sales-coaching","nproject-category-sales-consulting"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/nproject\/179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/nproject"}],"about":[{"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/types\/nproject"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/media\/206"}],"wp:attachment":[{"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/media?parent=179"}],"wp:term":[{"taxonomy":"nproject-category","embeddable":true,"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/nproject-category?post=179"},{"taxonomy":"nproject-tag","embeddable":true,"href":"https:\/\/maven-side.com\/index.php\/wp-json\/wp\/v2\/nproject-tag?post=179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}